Opinion

Yup, we’ve got opinions on marketing — and we’re not shy about sharing them. Here’s what’s on our minds these days.

Mistakes Small Businesses Can Avoid

March 8, 2012 | by Mindy Charski
Opinion, Small Business, Targeting, Trends

Peter Glynn of Maverick Mailing offers tips on direct mail

Continue reading…
LostPet-bubble_latest_articles

Lost and Found: Mail Unites Lost Pets with Owners

March 8, 2012 | by Mindy Charski
Creativity, Dimensional Mail, Targeting, Trends

Lost Pet Cards uses direct mail to reunite pets with their owners.

Continue reading…
Street sign saying Reach every mailing address: Every Door Direct Mail

Outside the Box: The Right Tool for Prospecting

March 6, 2012
Brand Marketing, Loyalty, Opinion, Statistics, Strategy

Large businesses discover an easier way to reach new customers with Every Door Direct Mail.

Continue reading…

P.O.V. One Question, Three Experts on Well-Targeted Direct Mail

February 6, 2012
Large Business, Medium Business, Small Business

Three experts discuss well-targeted direct mail campaigns.

Continue reading…
 
x