Articles Tagged ‘Cross-sell’

Keyboard with TWEET spelled out on keys

Make Your Social Net Work

June 13, 2011
B-to-C Marketing, Cross-sell, Integrated Marketing, Marketing Tips, Social Media

Using Facebook and Twitter to build anticipation for your direct mail marketing campaigns.

Continue reading…
Image of frogs being painted

The Art of Optimization

April 29, 2011 | by Bruce Britt
B-to-C Marketing, Case Studies, CRM/Customization, Cross-sell, Data Management, Integrated Marketing, ROI, Strategy, Targeting, Technology

Use these direct mail optimization techniques to make precision marketing work for you.

Continue reading…
Image of nesting dolls

Are You Optimized to the Max?

April 25, 2011 | by Bruce Britt
B-to-C Marketing, Case Studies, CRM/Customization, Cross-sell, Data Management, Integrated Marketing, Large Business, ROI, Strategy, Targeting, Technology

Thanks to technological improvements, direct mail marketing is more powerful and flexible than ever.

Continue reading…
Close up of direct mail sample

Adventures in Optimization

April 25, 2011 | by Bruce Britt
B-to-C Marketing, Case Studies, CRM/Customization, Cross-sell, Data Management, Integrated Marketing, Large Business, ROI, Strategy, Targeting, Technology

How a security company, hotel chain and water department enhanced their direct mail marketing efforts.

Continue reading…
 
x