2012 M.A.I.L. Awards

Image of person sitting on beach with Deliver M.A.I.L. Award next to them

Deliver® M.A.I.L. (Marketing Achievement in Innovation and Leadership) Award™

Your innovative direct mailer can have you sitting pretty in the sunshine. All you have to do is enter your best piece(s) of direct mail for a shot at the most prestigious award in the business — the Deliver M.A.I.L. Award.* The winning marketers will receive an expense-paid trip to Orlando to meet some of the biggest names in marketing at the National Postal Forum, April 1–4. Oh yeah, the winner will be presented with the award at the NPF, providing an actual platform to showcase your mailer in front of your peers.

Entries will be judged on their creative use of direct mail, relevance to other marketers and, of course, the results achieved. The top campaigns (deemed by a panel of expert judges) will be featured in an upcoming issue of Deliver magazine.

But don’t delay, entries must be postmarked by Jan. 20, 2012, and received by Jan. 27, 2012.

Benefits of Winning the M.A.I.L. Award

  • An expense-paid trip to Orlando in early April (ideal for those residing in cold weather states)
  • Recognition and respect
  • A chance to mingle with some of the biggest names in the biz
  • The opportunity to present winning case study at a National Postal Forum workshop

Here’s a look at last year’s winner, Mlicki, and their whale of a campaign.

It’s easy to enter:

Step 1: Read the Official Rules, print and complete the entry form.

Step 2: Write an essay (up to 500 words) describing the direct mail background or challenge, campaign objectives, budget, and estimated results achieved against the stated objective(s) and budget parameters.

Step 3: Mail your completed entry form, essay and three original samples of your direct mail piece to: USPS Deliver Awards Program Entries, PO Box 9304, Medford, NY 11763-9304. Entries must be postmarked by Jan. 20, 2012, and received by Jan. 27, 2012.

 

*NO PURCHASE NECESSARY TO ENTER OR WIN. Contest begins 11/15/11 at 12:01 A.M. EST and ends on 1/20/12 at 11:59 P.M. EST. Open to companies located in the 50 United States and the District of Columbia. Void where prohibited. For complete details, see Official Rules.

 

 
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