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September 2009

Monthly Archive

What's the Future of Green Marketing?

September 8, 2009

By Vicki Powers

To hear an interview with Jeff Renaud, go here.
To hear an interview with Paul Comey, go here.
To hear an interview with Andrew Winston, go here.

If there’s one thing that we at Deliver® discovered in …

Restoring the Natural Habitat

September 7, 2009

By Anne Stuart

One organization most people assume was already as green as possible is the National Geographic Society (NGS). After all, the Washington, D.C.–based Society — perhaps best known for the distinctive yellow-bordered National Geographicmagazine that transports millions of readers to exotic or historic locations …

Running on Green

September 7, 2009

By Pamela Oldham

Automotive manufacturers have faced substantial pressure recently to “green up” their vehicle lines by adding more high-MPG, carbon-friendly vehicles. But, it turns out, they’re doing more than just adding eco-friendly products.

Auto dealerships are increasingly incorporating eco-friendly efforts in service bays and offices on a daily basis, recycling …

Film Star

September 7, 2009

Eco Friendly

There’s now a greener way to polybag your mailers, thanks to the launch of Earth Flex™ Poly, a 100-percent biodegradable and compostable poly film.

Unlike pure petroleum-based polywrap, the Earth Flex poly film biodegrades quickly and safely in municipal composting sites — breaking down in about 180 days under the …

Save Cash by Cleaning Your Lists

September 7, 2009

List Hygiene

More than 40 million Americans change their address annually. “In a turbulent economy where more consumers are relocating due to mortgage defaults, foreclosures and layoffs, keeping your marketing mailing lists updated and accurate is tougher — and more crucial — than ever,” says Renee VanDerburgh, marketing and IT specialist …

Read Respond Recycle

September 7, 2009

Environment

Recycling bins have replaced the circular file in nearly 6,000 Post Office™ lobbies nationwide as part of an initiative that encourages people to read, respond and recycle their mail.

The Post Office Box Lobby Recycling Program — launched nationally last fall — helps divert paper waste from landfills, reducing the amount …

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